OCTOBER 2022 – APRIL 2024

TAPETES TUFAN

Client:

Tapetes TUFAN

Services:

Major Achievments:

Increase in users who visited the website organically
+ 0 %
Potencial Clients
+ 0 %

The Challenge

Tapetes Tufan is a company that has been dedicated for 30 years to the import and sale of the best quality rugs, always prioritizing the satisfaction of its customers. It currently has several branches, mainly in Mexico City, Queretaro and Toluca. Our goal with Tapetes Tufan was to increase the visibility of the ads on Google, increase the number of clicks and get more people to buy or register on the page each month. In addition, we sought to increase the percentage of visits that come to the site organically.

The solution

  • SEM Campaign Design: We developed ads that highlighted the qualities of the products, their contribution to interior design and the benefits for customers.
  • Relevant Keyword Positioning: We researched and selected specific keywords to connect with the target market.
  • Ad Optimization for Conversion: We designed ads that motivated immediate action and facilitated conversion.
  • Ongoing Tracking and Optimization: We constantly monitored performance to adjust strategies and improve profitability.
  • Website Optimizations: We made changes and improvements to the structure and operation of the site to improve its performance and user experience.
  • Backlink Building: We implement strategies to increase domain authority.

The result

Thanks to our strategies, Tapetes Tufan experienced a 223% increase in organic traffic, which translated into a 450% increase in sales. In addition, we significantly improved the brand’s organic positioning, placing it in the top search positions on Google. As a result, the brand increased the number of leads coming from its website. Our strategic collaboration, which integrated SEO and SEM tactics, resulted in a considerable increase in online visibility and a significant improvement in the website’s search engine ranking. This success story demonstrates the effectiveness of our strategies in driving growth for small and medium-sized businesses.

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