LOKO RODRÍGUEZ
E-COMMERCE WEBSITE DESIGN, PRODUCT PHOTOGRAPHY AND PROMOTIONAL VIDEO, FACEBOOK, FACEBOOK ADS AND GOOGLE ADS MANAGEMENT.
WEB DESIGN / SOCIAL NETWORKS / AUDIOVISUAL PRODUCTION / POSITIONING
JUNE 2017 – MAY 2018
Loko Rodriguez approached us with one goal in mind: to position this 100% Mexican brand at a national level. To do this, we proposed the development of an e-commerce website with a series of audiovisual resources and a marketing strategy that would help reach the desired target. The results of this project would be measured with the reach of each campaign on social networks and of course the conversion rate on the website.
We created an attractive and functional website, with a responsive design for different devices, with an image consistent with that of Loko Rodriguez. The photographs that appear on the site and social platforms were taken by our team. The intention was to highlight the design and meticulous detail that goes into each pair of shoes.
We were able to generate a community of more than 5,000 followers for the brand, with numerous sales nationwide. We maintained a monthly reach of more than 180,000 people per month, with an average conversion rate of 5% for the duration of the campaigns.
