October 2018 – June 2020
THE OLIVO MONTESSORI
Encourage the use of social media as the official space for informal communication to the school’s parent community. Trying to get as many parents as possible to follow and interact with the social media channels.
A content strategy was implemented in social networks aimed at the school’s community of parents, with the objective of communicating the activities that take place within the school and providing information about the teaching method to promote the learning of students and parents.
Community interaction on and off social networks increased, establishing the channel as the school’s most effective public means of communication.
