Creators of experiences in nature for you to really enjoy a moment of connection with your children without worrying about anything else.
COoL DADS works to solve the current situation of the lack of connection between parents and children. Developing authentic experiences to connect and strengthen the family bond.
The logo is designed to symbolize the deep connection between fathers and sons. In it, the two ‘O’s play a central role: the capital ‘O’ represents the father, while the lowercase ‘O’ symbolizes the child. This design was born from a father’s need to be more aware and present in his children’s lives, seeking to strengthen their bonds through memorable experiences.
Each element of the logo has been carefully thought out to reflect the coexistence and quality time shared between father and son, highlighting the harmonious coexistence of both, side by side. The choice to integrate this concept into the ‘O’s is because the brand name facilitates it, allowing the logo design to effectively communicate the essence of creating lasting and meaningful memories in the father-son relationship, dedicating special and unique time with each of them individually.
